I was responsible for designing and producing signage throughout the Ashley for the Arts Festival, which attracts approximately 60,000 attendees each year. The VIP Sponsor Deck Area required a refreshed signage system that will remain in place for at least the next five years. I worked within the updated 2025 brand guidelines to focus on readability and visual impact across all large-format pieces. Overall there were about 115+ printed signs created for this yearly event. It was exciting to contribute to a high-visibility project and see my designs brought to life on a large scale for thousands of festival-goers to experience and enjoy.
